In 2019, photo-sharing social media app Instagram accounted for the largest share of social media engagement for retail brands in the United States, generating 92 percent of engagement. In comparison, Facebook had the second highest share with only 6 percent of social media engagement for U.S. retail brands.
Distribution of social media engagement for retail brands in the United States in 2019, by platform
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Shareablee. (December 5, 2019). Distribution of social media engagement for retail brands in the United States in 2019, by platform [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1170812/social-media-engagement-distribution-retail-brands-usa/
Shareablee. "Distribution of social media engagement for retail brands in the United States in 2019, by platform." Chart. December 5, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1170812/social-media-engagement-distribution-retail-brands-usa/
Shareablee. (2019). Distribution of social media engagement for retail brands in the United States in 2019, by platform. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1170812/social-media-engagement-distribution-retail-brands-usa/
Shareablee. "Distribution of Social Media Engagement for Retail Brands in The United States in 2019, by Platform." Statista, Statista Inc., 5 Dec 2019, https://www.statista.com/statistics/1170812/social-media-engagement-distribution-retail-brands-usa/
Shareablee, Distribution of social media engagement for retail brands in the United States in 2019, by platform Statista, https://www.statista.com/statistics/1170812/social-media-engagement-distribution-retail-brands-usa/ (last visited December 22, 2024)
Distribution of social media engagement for retail brands in the United States in 2019, by platform [Graph], Shareablee, December 5, 2019. [Online]. Available: https://www.statista.com/statistics/1170812/social-media-engagement-distribution-retail-brands-usa/