According to a survey conducted in Japan in May 2020, over 97 percent of consumers were aware of the major e-commerce site Amazon. While Rakuten Ichiba led the list of online retailers emerging from domestic enterprises, other Japanese e-commerce providers fell far behind in prominence compared to the American competitors Amazon and Yahoo.
Share of people aware of major e-commerce sites in Japan as of May 2020
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MMD Labo. (June 11, 2020). Share of people aware of major e-commerce sites in Japan as of May 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1165912/japan-awareness-major-e-commerce-sites/
MMD Labo. "Share of people aware of major e-commerce sites in Japan as of May 2020." Chart. June 11, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1165912/japan-awareness-major-e-commerce-sites/
MMD Labo. (2020). Share of people aware of major e-commerce sites in Japan as of May 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1165912/japan-awareness-major-e-commerce-sites/
MMD Labo. "Share of People Aware of Major E-commerce Sites in Japan as of May 2020." Statista, Statista Inc., 11 Jun 2020, https://www.statista.com/statistics/1165912/japan-awareness-major-e-commerce-sites/
MMD Labo, Share of people aware of major e-commerce sites in Japan as of May 2020 Statista, https://www.statista.com/statistics/1165912/japan-awareness-major-e-commerce-sites/ (last visited December 22, 2024)
Share of people aware of major e-commerce sites in Japan as of May 2020 [Graph], MMD Labo, June 11, 2020. [Online]. Available: https://www.statista.com/statistics/1165912/japan-awareness-major-e-commerce-sites/