As of September 2020, the TVP VOD had the highest share of viewability of advertisements in Poland, amounting to 94 percent. On the other hand, the Facebook app had the lowest viewability of ads among the presented video services.
Viewability of advertisements in video-on-demand (VOD) services in Poland in 2020
Video service
Viewability share
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WirtualneMedia. (October 28, 2020). Viewability of advertisements in video-on-demand (VOD) services in Poland in 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1154207/poland-viewability-of-advertisements-in-video-services/
WirtualneMedia. "Viewability of advertisements in video-on-demand (VOD) services in Poland in 2020 ." Chart. October 28, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1154207/poland-viewability-of-advertisements-in-video-services/
WirtualneMedia. (2020). Viewability of advertisements in video-on-demand (VOD) services in Poland in 2020 . Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1154207/poland-viewability-of-advertisements-in-video-services/
WirtualneMedia. "Viewability of Advertisements in Video-on-demand (Vod) Services in Poland in 2020 ." Statista, Statista Inc., 28 Oct 2020, https://www.statista.com/statistics/1154207/poland-viewability-of-advertisements-in-video-services/
WirtualneMedia, Viewability of advertisements in video-on-demand (VOD) services in Poland in 2020 Statista, https://www.statista.com/statistics/1154207/poland-viewability-of-advertisements-in-video-services/ (last visited August 24, 2024)
Viewability of advertisements in video-on-demand (VOD) services in Poland in 2020 [Graph], WirtualneMedia, October 28, 2020. [Online]. Available: https://www.statista.com/statistics/1154207/poland-viewability-of-advertisements-in-video-services/