In June 2020, direct traffic accounted for over 62 percent of visits to kids e-commerce websites in the United States, indicating a strong brand preference and product awareness among parent consumers. Search traffic accounted for a further 24.3 percent of traffic in the segment.
Distribution of kids e-commerce website traffic in the United States in June 2020, by device
Characteristic
Share of traffic
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Semrush. (August 14, 2020). Distribution of kids e-commerce website traffic in the United States in June 2020, by device [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1154057/share-kids-ecommerce-sites-traffic-usa-device/
Semrush. "Distribution of kids e-commerce website traffic in the United States in June 2020, by device." Chart. August 14, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1154057/share-kids-ecommerce-sites-traffic-usa-device/
Semrush. (2020). Distribution of kids e-commerce website traffic in the United States in June 2020, by device. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1154057/share-kids-ecommerce-sites-traffic-usa-device/
Semrush. "Distribution of Kids E-commerce Website Traffic in The United States in June 2020, by Device." Statista, Statista Inc., 14 Aug 2020, https://www.statista.com/statistics/1154057/share-kids-ecommerce-sites-traffic-usa-device/
Semrush, Distribution of kids e-commerce website traffic in the United States in June 2020, by device Statista, https://www.statista.com/statistics/1154057/share-kids-ecommerce-sites-traffic-usa-device/ (last visited August 25, 2024)
Distribution of kids e-commerce website traffic in the United States in June 2020, by device [Graph], Semrush, August 14, 2020. [Online]. Available: https://www.statista.com/statistics/1154057/share-kids-ecommerce-sites-traffic-usa-device/