All data is nationally representative based on age, region and gender. Breakdown of respondents: White - 1,222, Black - 235, Latinx - 243, Asian American - 246.
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Edelman. (June 7, 2020). Share of consumers who say brand actions in response to racial injustice would result in trust gain or loss in the United States in 2020, by gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1154038/consumers-who-say-brand-response-to-racial-injustice-would-result-in-trust-gain-or-loss-by-gender-us/
Edelman. "Share of consumers who say brand actions in response to racial injustice would result in trust gain or loss in the United States in 2020, by gender." Chart. June 7, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1154038/consumers-who-say-brand-response-to-racial-injustice-would-result-in-trust-gain-or-loss-by-gender-us/
Edelman. (2020). Share of consumers who say brand actions in response to racial injustice would result in trust gain or loss in the United States in 2020, by gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1154038/consumers-who-say-brand-response-to-racial-injustice-would-result-in-trust-gain-or-loss-by-gender-us/
Edelman. "Share of Consumers Who Say Brand Actions in Response to Racial Injustice Would Result in Trust Gain or Loss in The United States in 2020, by Gender." Statista, Statista Inc., 7 Jun 2020, https://www.statista.com/statistics/1154038/consumers-who-say-brand-response-to-racial-injustice-would-result-in-trust-gain-or-loss-by-gender-us/
Edelman, Share of consumers who say brand actions in response to racial injustice would result in trust gain or loss in the United States in 2020, by gender Statista, https://www.statista.com/statistics/1154038/consumers-who-say-brand-response-to-racial-injustice-would-result-in-trust-gain-or-loss-by-gender-us/ (last visited August 24, 2024)
Share of consumers who say brand actions in response to racial injustice would result in trust gain or loss in the United States in 2020, by gender [Graph], Edelman, June 7, 2020. [Online]. Available: https://www.statista.com/statistics/1154038/consumers-who-say-brand-response-to-racial-injustice-would-result-in-trust-gain-or-loss-by-gender-us/