According to a 2019 survey of schools across the globe, the large majority of them have been engaged in social media for marketing purposes for at least one year. In fact, close to 60 percent of studied schools said they were using social media marketing for four to eight years as of 2019, while 22 percent said they have been doing so for more than eight years.
Length of time schools have been using social media for marketing purposes worldwide as of 2019
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Share of schools
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The survey was conducted among predominantly non-government schools in the U.S., England, Canada, South Africa and Australia; 70% of schools surveyed were combined primary and secondary schools, and 55% of schools surveyed were co-ed.
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imageseven, & SchneiderB Media. (March 23, 2019). Length of time schools have been using social media for marketing purposes worldwide as of 2019 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1150522/time-using-social-media-school-marketing-worldwide/
imageseven, und SchneiderB Media. "Length of time schools have been using social media for marketing purposes worldwide as of 2019." Chart. March 23, 2019. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1150522/time-using-social-media-school-marketing-worldwide/
imageseven, SchneiderB Media. (2019). Length of time schools have been using social media for marketing purposes worldwide as of 2019. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1150522/time-using-social-media-school-marketing-worldwide/
imageseven, and SchneiderB Media. "Length of Time Schools Have Been Using Social Media for Marketing Purposes Worldwide as of 2019." Statista, Statista Inc., 23 Mar 2019, https://www.statista.com/statistics/1150522/time-using-social-media-school-marketing-worldwide/
imageseven & SchneiderB Media, Length of time schools have been using social media for marketing purposes worldwide as of 2019 Statista, https://www.statista.com/statistics/1150522/time-using-social-media-school-marketing-worldwide/ (last visited August 24, 2024)
Length of time schools have been using social media for marketing purposes worldwide as of 2019 [Graph], imageseven, & SchneiderB Media, March 23, 2019. [Online]. Available: https://www.statista.com/statistics/1150522/time-using-social-media-school-marketing-worldwide/