It was found that in 2018 Europe had the largest number of visitors at exhibitions, at 112 million, accounting for 37 percent of the total global visitor numbers that year. North America ranked second on that list, welcoming 30.1 percent of participants in the same period. In total, 303 million people worldwide visited exhibitions in 2018.
Distribution of visitors at exhibitions worldwide in 2018, by region
The source supplied the following definitions:
"For the purposes of this study, an exhibition, show, or fair is an event in which products, services, or information are displayed and disseminated. Exhibitions differ from “conference”, “conventions” or “seminars”, or other business and consumer events. Exhibitions exclude flea markets and street markets."
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UFI. (June 1, 2020). Distribution of visitors at exhibitions worldwide in 2018, by region [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1149322/share-of-visitors-at-exhibitions-worldwide-by-region/
UFI. "Distribution of visitors at exhibitions worldwide in 2018, by region." Chart. June 1, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1149322/share-of-visitors-at-exhibitions-worldwide-by-region/
UFI. (2020). Distribution of visitors at exhibitions worldwide in 2018, by region. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1149322/share-of-visitors-at-exhibitions-worldwide-by-region/
UFI. "Distribution of Visitors at Exhibitions Worldwide in 2018, by Region." Statista, Statista Inc., 1 Jun 2020, https://www.statista.com/statistics/1149322/share-of-visitors-at-exhibitions-worldwide-by-region/
UFI, Distribution of visitors at exhibitions worldwide in 2018, by region Statista, https://www.statista.com/statistics/1149322/share-of-visitors-at-exhibitions-worldwide-by-region/ (last visited November 21, 2024)
Distribution of visitors at exhibitions worldwide in 2018, by region [Graph], UFI, June 1, 2020. [Online]. Available: https://www.statista.com/statistics/1149322/share-of-visitors-at-exhibitions-worldwide-by-region/
