Over one third of respondents stated that their main reason for purchasing a new device, such as a tablet or a smartphone in 2019, was because their old device broke. At the same time, eight percent of respondents answered that they enjoyed having the most up-to-date devices on the market.
What were the main reasons for purchasing your last device?
Characteristic
Share of respondents
You broke your old device.
35%
The performance of your old device had significantly deteriorated.
17%
You haven't replaced a digital device.
13%
You received a new device as part of a contract with your provider.
13%
You no longer liked the look of your old device.
11%
You wanted a device with new features or services.
11%
Certain applications or software stopped working on your old device.
10%
You like to have the most up-to-date devices on the market.
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European Commission. (March 1, 2020). What were the main reasons for purchasing your last device? [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1148307/romania-reasons-for-purchasing-a-new-digital-device/
European Commission. "What were the main reasons for purchasing your last device?." Chart. March 1, 2020. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1148307/romania-reasons-for-purchasing-a-new-digital-device/
European Commission. (2020). What were the main reasons for purchasing your last device?. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1148307/romania-reasons-for-purchasing-a-new-digital-device/
European Commission. "What Were The Main Reasons for Purchasing Your Last Device?." Statista, Statista Inc., 1 Mar 2020, https://www.statista.com/statistics/1148307/romania-reasons-for-purchasing-a-new-digital-device/
European Commission, What were the main reasons for purchasing your last device? Statista, https://www.statista.com/statistics/1148307/romania-reasons-for-purchasing-a-new-digital-device/ (last visited November 23, 2024)
What were the main reasons for purchasing your last device? [Graph], European Commission, March 1, 2020. [Online]. Available: https://www.statista.com/statistics/1148307/romania-reasons-for-purchasing-a-new-digital-device/
