According to a survey conducted between March and April 2020, over half of the connected TV (CTV) audience in Europe were individuals without children. A quarter of CTV households in Europe had one child in their household, and almost a fifth had two children.
Connected TV audience in Europe in 2020, by number of children in the household
Number of children in household
Share of respondents
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The source notes that Connected (CTV) is a television set connected to the internet through the built-in capabilities of a smart TV, or through a streaming device or gaming console, that enables the viewing of video content streamed on a large screen.
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SpotX. (July 30, 2020). Connected TV audience in Europe in 2020, by number of children in the household [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1147993/ctv-audience-europe-by-number-of-children/
SpotX. "Connected TV audience in Europe in 2020, by number of children in the household." Chart. July 30, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1147993/ctv-audience-europe-by-number-of-children/
SpotX. (2020). Connected TV audience in Europe in 2020, by number of children in the household. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1147993/ctv-audience-europe-by-number-of-children/
SpotX. "Connected Tv Audience in Europe in 2020, by Number of Children in The Household." Statista, Statista Inc., 30 Jul 2020, https://www.statista.com/statistics/1147993/ctv-audience-europe-by-number-of-children/
SpotX, Connected TV audience in Europe in 2020, by number of children in the household Statista, https://www.statista.com/statistics/1147993/ctv-audience-europe-by-number-of-children/ (last visited August 24, 2024)
Connected TV audience in Europe in 2020, by number of children in the household [Graph], SpotX, July 30, 2020. [Online]. Available: https://www.statista.com/statistics/1147993/ctv-audience-europe-by-number-of-children/