Programmatic share of display ad spend in the UK 2017-2021

Published by Statista Research Department, Apr 27, 2023
The programmatic share of display advertising spend in the United Kingdom (UK) is forecast to reach 88.9 percent in 2020. In 2017, 74 percent of display ad spend was programmatic. In 2021, it is estimated that programmatic will make up 87.6 percent of display advertising.

Programmatic share of display advertising spend in the United Kingdom from 2017 to 2021

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Release date

November 2019

Region

United Kingdom

Survey time period

November 2019

Supplementary notes

* Forecast

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Programmatic advertising in EuropeProgrammatic advertising in the UKProgrammatic advertising worldwideDigital advertising in EuropeProgrammatic advertising in the United States
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