Leading mobile online purchase experiences among U.S. retailers 2018

Published by
Stephanie Chevalier,
May 4, 2022
As of 2018, shoppers in the U.S. were most satisfied with the mobile / smartphone purchase experience at Nordstrom, giving it a rating of 5 out of 5. Lowe's was the highest rated retailer for overall online purchase experience.

Leading retailers for mobile/smartphone purchase experiences among shoppers in the United States in 2018*

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Release date

February 2019

Region

United States

Survey time period

October to December 2018

Special properties

300 secret shoppers were sent to research BOPIS process of selected leading retailers across the U.S.

Supplementary notes

*Rating on a five-point Likert scale where 5 is extremely satisfied and 1 is extremely dissatisfied.

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