Ethnic minorities were more likely to be in favor of racially diversifying adverts in the United States, a survey from June 2020 found. The African American demographic was most in favor of change, with 65 percent of respondents in saying they would like to see more racial diversity in ads. The same was true for 49 percent of Hispanics in the country.
Opinions on including racial diversity in advertising according to adults in the United States as of June 2020, by ethnicity
Characteristic
I would like to see more racial diversity in advertisements
I don't care if there's racial diversity in advertisements
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Morning Consult. (July 13, 2020). Opinions on including racial diversity in advertising according to adults in the United States as of June 2020, by ethnicity [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1143034/opinions-racial-diversity-ads-usa-ethnicity/
Morning Consult. "Opinions on including racial diversity in advertising according to adults in the United States as of June 2020, by ethnicity." Chart. July 13, 2020. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1143034/opinions-racial-diversity-ads-usa-ethnicity/
Morning Consult. (2020). Opinions on including racial diversity in advertising according to adults in the United States as of June 2020, by ethnicity. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1143034/opinions-racial-diversity-ads-usa-ethnicity/
Morning Consult. "Opinions on including Racial Diversity in Advertising According to Adults in The United States as of June 2020, by Ethnicity." Statista, Statista Inc., 13 Jul 2020, https://www.statista.com/statistics/1143034/opinions-racial-diversity-ads-usa-ethnicity/
Morning Consult, Opinions on including racial diversity in advertising according to adults in the United States as of June 2020, by ethnicity Statista, https://www.statista.com/statistics/1143034/opinions-racial-diversity-ads-usa-ethnicity/ (last visited November 23, 2024)
Opinions on including racial diversity in advertising according to adults in the United States as of June 2020, by ethnicity [Graph], Morning Consult, July 13, 2020. [Online]. Available: https://www.statista.com/statistics/1143034/opinions-racial-diversity-ads-usa-ethnicity/
