According to a survey conducted in China in June 2020 about shopping behavior, around 73 percent of respondents said they preferred to buy domestic brand mobile phones. Domestic brands were also strongly favored when purchasing such products as home appliances, clothing, and fresh food.
Domestic brand preference in China as of June 2020, by product category
Among a total of 1,346 survey respondents 35 percent were male and 65 percent were female. The respondents came from different tier cities and covered all age groups.
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KuRunData. (July 27, 2020). Domestic brand preference in China as of June 2020, by product category [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1141047/china-domestic-brand-preference-by-product-category/
KuRunData. "Domestic brand preference in China as of June 2020, by product category." Chart. July 27, 2020. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1141047/china-domestic-brand-preference-by-product-category/
KuRunData. (2020). Domestic brand preference in China as of June 2020, by product category. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1141047/china-domestic-brand-preference-by-product-category/
KuRunData. "Domestic Brand Preference in China as of June 2020, by Product Category." Statista, Statista Inc., 27 Jul 2020, https://www.statista.com/statistics/1141047/china-domestic-brand-preference-by-product-category/
KuRunData, Domestic brand preference in China as of June 2020, by product category Statista, https://www.statista.com/statistics/1141047/china-domestic-brand-preference-by-product-category/ (last visited December 26, 2024)
Domestic brand preference in China as of June 2020, by product category [Graph], KuRunData, July 27, 2020. [Online]. Available: https://www.statista.com/statistics/1141047/china-domestic-brand-preference-by-product-category/
