Liqueur global sales volume by brand 2023

Published by Jan Conway, Aug 9, 2024

Aperol was the largest global liqueur brand worldwide in 2023, with volume sales amounting to approximately 9.6 million 9 liter cases. Jägermeister ranked in second place, with sales of around 9.2 9 liter cases in that year.

Sales volume of liqueur worldwide in 2023, by brand (in million 9 liter cases)*

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Release date

June 2024

Region

Worldwide

Survey time period

2023

Supplementary notes

*Includes globally and regionally operating brands.

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