E-commerce spending growth in Nigeria 2023, by category
In 2023, e-commerce in electronics in Nigeria experienced the largest growth among the different groupings. Compared to the previous year, online sales of electronics increased by roughly 23 percent. On the other hand, the beverages sector shrank by around ten percent. Moreover, the electronics sector was the most valuable e-commerce category in 2023, which accounted for over 2.5 billion U.S. dollars.