Internet ad spend in Western Europe grew by a whooping 21.6 percent in 2021. However, this marked a rebound from the decline in 2020, due to the coronavirus pandemic and its impact on the entire advertising industry in that year. The growth is expected to fall to 9.7 percent in 2022 und to fall further in the years to come.
Internet advertising spending growth in Western Europe from 2000 to 2024
Characteristic
Ad spend growth
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Zenith. (June 8, 2022). Internet advertising spending growth in Western Europe from 2000 to 2024 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1139818/online-advertising-spending-growth-in-western-europe/
Zenith. "Internet advertising spending growth in Western Europe from 2000 to 2024." Chart. June 8, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1139818/online-advertising-spending-growth-in-western-europe/
Zenith. (2022). Internet advertising spending growth in Western Europe from 2000 to 2024. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1139818/online-advertising-spending-growth-in-western-europe/
Zenith. "Internet Advertising Spending Growth in Western Europe from 2000 to 2024." Statista, Statista Inc., 8 Jun 2022, https://www.statista.com/statistics/1139818/online-advertising-spending-growth-in-western-europe/
Zenith, Internet advertising spending growth in Western Europe from 2000 to 2024 Statista, https://www.statista.com/statistics/1139818/online-advertising-spending-growth-in-western-europe/ (last visited July 22, 2024)
Internet advertising spending growth in Western Europe from 2000 to 2024 [Graph], Zenith, June 8, 2022. [Online]. Available: https://www.statista.com/statistics/1139818/online-advertising-spending-growth-in-western-europe/