Cinema advertising expenditure in Central and Eastern Europe increased by approximately 54 percent in 2021 after a sharp decrease by 66 percent in the previous year, caused by the COVID-19 pandemic. In 2021, cinema was the fastest growing advertising channel in the region. In 2022, advertising in movie theaters across the CEE region was projected to fall by 11 percent.
Cinema advertising spending growth in Central and Eastern Europe (CEE) from 2000 to 2024
* Forecast
Figures refer to growth in advertising expenditure at current prices.
The source included the following countries: Armenia, Azerbaijan, Belarus, Bosnia and Herzegovina, Bulgaria, Croatia, Czechia, Estonia, Georgia, Hungary, Kazakhstan, Latvia, Lithuania, Moldova, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Turkey, and Ukraine.
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Zenith. (June 8, 2022). Cinema advertising spending growth in Central and Eastern Europe (CEE) from 2000 to 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1139375/cinema-advertising-spending-growth-in-central-and-eastern-europe/
Zenith. "Cinema advertising spending growth in Central and Eastern Europe (CEE) from 2000 to 2024." Chart. June 8, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1139375/cinema-advertising-spending-growth-in-central-and-eastern-europe/
Zenith. (2022). Cinema advertising spending growth in Central and Eastern Europe (CEE) from 2000 to 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1139375/cinema-advertising-spending-growth-in-central-and-eastern-europe/
Zenith. "Cinema Advertising Spending Growth in Central and Eastern Europe (Cee) from 2000 to 2024." Statista, Statista Inc., 8 Jun 2022, https://www.statista.com/statistics/1139375/cinema-advertising-spending-growth-in-central-and-eastern-europe/
Zenith, Cinema advertising spending growth in Central and Eastern Europe (CEE) from 2000 to 2024 Statista, https://www.statista.com/statistics/1139375/cinema-advertising-spending-growth-in-central-and-eastern-europe/ (last visited December 22, 2024)
Cinema advertising spending growth in Central and Eastern Europe (CEE) from 2000 to 2024 [Graph], Zenith, June 8, 2022. [Online]. Available: https://www.statista.com/statistics/1139375/cinema-advertising-spending-growth-in-central-and-eastern-europe/
