When asked which services they were planning to offer within the next 12 months, 22 percent of B2B marketing agencies surveyed in the United Kingdom (UK) in 2020 stated 'data analytics'. At the same time 64 percent of respondents said they were already offering this service to their clients. In total, 86 percent of marcomm agencies will have had data analytics in their service portfolio by year end.
Services offered by B2B marketing communications agencies in the United Kingdom (UK) in 2020
Characteristic
We already offer this
Will offer this within the next 12 months
Total % of agencies that will offer this by year-end
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B2B Marketing. (February 15, 2021). Services offered by B2B marketing communications agencies in the United Kingdom (UK) in 2020 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1137338/b2b-marcomms-agencies-services-uk/
B2B Marketing. "Services offered by B2B marketing communications agencies in the United Kingdom (UK) in 2020." Chart. February 15, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1137338/b2b-marcomms-agencies-services-uk/
B2B Marketing. (2021). Services offered by B2B marketing communications agencies in the United Kingdom (UK) in 2020. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1137338/b2b-marcomms-agencies-services-uk/
B2B Marketing. "Services Offered by B2b Marketing Communications Agencies in The United Kingdom (Uk) in 2020." Statista, Statista Inc., 15 Feb 2021, https://www.statista.com/statistics/1137338/b2b-marcomms-agencies-services-uk/
B2B Marketing, Services offered by B2B marketing communications agencies in the United Kingdom (UK) in 2020 Statista, https://www.statista.com/statistics/1137338/b2b-marcomms-agencies-services-uk/ (last visited July 22, 2024)
Services offered by B2B marketing communications agencies in the United Kingdom (UK) in 2020 [Graph], B2B Marketing, February 15, 2021. [Online]. Available: https://www.statista.com/statistics/1137338/b2b-marcomms-agencies-services-uk/