In 2019, the source has analyzed the categories of influencers which were followed the most by French women. Apart from fashion, health and well being influencers had about 46 percent of adherents. Travel and leisure came in second with about 44 of female followers. Food and restauration as well as FMCG had bout 37 percent of female followers in 2019.
Proportion of female consumers following influencers in France in 2020, by industry type
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Wavestone. (April 30, 2020). Proportion of female consumers following influencers in France in 2020, by industry type [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1136136/women-consumers-following-influencers-france-according-to-category/
Wavestone. "Proportion of female consumers following influencers in France in 2020, by industry type." Chart. April 30, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1136136/women-consumers-following-influencers-france-according-to-category/
Wavestone. (2020). Proportion of female consumers following influencers in France in 2020, by industry type. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1136136/women-consumers-following-influencers-france-according-to-category/
Wavestone. "Proportion of Female Consumers following Influencers in France in 2020, by Industry Type." Statista, Statista Inc., 30 Apr 2020, https://www.statista.com/statistics/1136136/women-consumers-following-influencers-france-according-to-category/
Wavestone, Proportion of female consumers following influencers in France in 2020, by industry type Statista, https://www.statista.com/statistics/1136136/women-consumers-following-influencers-france-according-to-category/ (last visited August 25, 2024)
Proportion of female consumers following influencers in France in 2020, by industry type [Graph], Wavestone, April 30, 2020. [Online]. Available: https://www.statista.com/statistics/1136136/women-consumers-following-influencers-france-according-to-category/
