Meta: daily active people (DAP) 2018-2024

Cumulative number of daily Meta product users as of 4th quarter 2024

CharacteristicNumber of users in billions
Q4 '24 3.35
Q3 '24 3.29
Q2 '24 3.27
Q1 '24 3.24
Q4 '23 3.19
Q3 '23 3.14
Q2 '23 3.07
Q1 '23 3.02
Q4 '22 2.96
Q3 '22 2.93
Q2 '22 2.88
Q1 '22 2.87
Q4 '21 2.82
Created with Highcharts 7.2.2Number of users in billions2.032.032.12.12.142.142.22.22.262.262.362.362.472.472.542.542.62.62.722.722.762.762.812.812.822.822.872.872.882.882.932.932.962.963.023.023.073.073.143.143.193.193.243.243.273.273.293.293.353.35Q4 '18Q1 '19Q2 '19Q3 '19Q4 '19Q1 '20Q2 '20Q3 '20Q4 '20Q1 '21Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24
00.511.522.533.54
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Release date

January 2025

Region

Worldwide

Survey time period

Q4 2018 to Q4 2024

Special properties

Facebook, WhatsApp, Instagram, and Messenger

Supplementary notes

Meta: "We define a daily active person (DAP) as a registered and logged-in user of Facebook, Instagram, Messenger, and/or WhatsApp (collectively, our “Family” of products) who visited at least one of these Family products through a mobile device application or using a web or mobile browser on a given day. The numbers for DAP do not include users on our other products unless they would otherwise qualify as DAP based on their other activities on our Family products."

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