In 2018, the preordering of fashion products was more prevalent among Generation Z customers. A total share of Poles aged between 16 and 24 stated that they used the "preorder" option on apparel items before.
Share of people who have ever preordered fashion products in Poland in 2018, by generation
The following yearly ranges were adopted for each generation in the survey: Generation Z: 1995+; Millennials: 1985 - 1994; Generation X: 1964 - 1984; Baby Boomers: 1946 - 1963; Silent Generation: 1920 - 1945. The respondents belonging to Generation X were divided into two age groups: 1975 - 1984 and 1964 - 1974.
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Accenture. (April 1, 2019). Share of people who have ever preordered fashion products in Poland in 2018, by generation [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1135396/poland-share-of-people-who-preorder-fashion-items-by-generation/
Accenture. "Share of people who have ever preordered fashion products in Poland in 2018, by generation." Chart. April 1, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1135396/poland-share-of-people-who-preorder-fashion-items-by-generation/
Accenture. (2019). Share of people who have ever preordered fashion products in Poland in 2018, by generation. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1135396/poland-share-of-people-who-preorder-fashion-items-by-generation/
Accenture. "Share of People Who Have Ever Preordered Fashion Products in Poland in 2018, by Generation." Statista, Statista Inc., 1 Apr 2019, https://www.statista.com/statistics/1135396/poland-share-of-people-who-preorder-fashion-items-by-generation/
Accenture, Share of people who have ever preordered fashion products in Poland in 2018, by generation Statista, https://www.statista.com/statistics/1135396/poland-share-of-people-who-preorder-fashion-items-by-generation/ (last visited December 21, 2024)
Share of people who have ever preordered fashion products in Poland in 2018, by generation [Graph], Accenture, April 1, 2019. [Online]. Available: https://www.statista.com/statistics/1135396/poland-share-of-people-who-preorder-fashion-items-by-generation/