U.S. consumer purchasing mostly online before and after COVID-19 2020, by category

Published by
Stephanie Chevalier,
Jun 24, 2022
As of August 2020, a survey revealed that ten percent of consumers in the United States bought over-the-counter medicine mostly or all online rather than buying in-store. After COVID-19, there is an expected seven percent increase in consumers making most or all their over-the-counter medicine purchases online.

Share of consumer in the United States using online shopping for most or all purchases in selected product categories before and after COVID-19 as of August 2020

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Release date

August 2020

Region

United States

Survey time period

August 19 to 23, 2020

Number of respondents

2,026 respondents

Age group

18 years and older

Supplementary notes

Original questions: Before the coronavirus (COVID-19) situation, what proportion of your purchases in this category were online vs from a physical store/in person?
Once the coronavirus (COVID-19) situation has subsided, tell us the proportion of your purchases in this category you think will be online vs from a physical store/in person?

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Coronavirus: impact on online usage in the U.S.Coronavirus impact on global media consumptionInternet usage in the United StatesCoronavirus disease (COVID-19) pandemicCoronavirus (COVID-19) in the U.S.
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