In Australia in 2019, 41 percent of trailing millennials said they had used ad blocking software. By comparison, 21 percent of mature adults said they used advert blockers.
Breakdown of advert blocking software users in Australia in 2019, by generation
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (July 24, 2019). Breakdown of advert blocking software users in Australia in 2019, by generation [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1134783/australia-breakdown-advert-blocking-software-users-by-generation/
Deloitte. "Breakdown of advert blocking software users in Australia in 2019, by generation." Chart. July 24, 2019. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1134783/australia-breakdown-advert-blocking-software-users-by-generation/
Deloitte. (2019). Breakdown of advert blocking software users in Australia in 2019, by generation. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1134783/australia-breakdown-advert-blocking-software-users-by-generation/
Deloitte. "Breakdown of Advert Blocking Software Users in Australia in 2019, by Generation." Statista, Statista Inc., 24 Jul 2019, https://www.statista.com/statistics/1134783/australia-breakdown-advert-blocking-software-users-by-generation/
Deloitte, Breakdown of advert blocking software users in Australia in 2019, by generation Statista, https://www.statista.com/statistics/1134783/australia-breakdown-advert-blocking-software-users-by-generation/ (last visited August 24, 2024)
Breakdown of advert blocking software users in Australia in 2019, by generation [Graph], Deloitte, July 24, 2019. [Online]. Available: https://www.statista.com/statistics/1134783/australia-breakdown-advert-blocking-software-users-by-generation/