The daily reach of free and advertised on demand services increased the most during the coronavirus pandemic in Sweden. From week 11 to the end of the first quarter of 2020, it grew by 28 percent compared to the same period one year before. The consumption of pay services, such as streaming and TV Everywhere, and video on social media increased as well.
Year-over-year change of daily online video reach during the coronavirus pandemic in Sweden in week 11 and 1st quarter 2020
Characteristic
Since week 11
Q1 (average)
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Mediamätning i Skandinavien. (May 5, 2020). Year-over-year change of daily online video reach during the coronavirus pandemic in Sweden in week 11 and 1st quarter 2020 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1134441/daily-reach-change-of-online-video-during-the-covid-19-outbreak-in-sweden/
Mediamätning i Skandinavien. "Year-over-year change of daily online video reach during the coronavirus pandemic in Sweden in week 11 and 1st quarter 2020." Chart. May 5, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1134441/daily-reach-change-of-online-video-during-the-covid-19-outbreak-in-sweden/
Mediamätning i Skandinavien. (2020). Year-over-year change of daily online video reach during the coronavirus pandemic in Sweden in week 11 and 1st quarter 2020. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1134441/daily-reach-change-of-online-video-during-the-covid-19-outbreak-in-sweden/
Mediamätning i Skandinavien. "Year-over-year Change of Daily Online Video Reach during The Coronavirus Pandemic in Sweden in Week 11 and 1st Quarter 2020." Statista, Statista Inc., 5 May 2020, https://www.statista.com/statistics/1134441/daily-reach-change-of-online-video-during-the-covid-19-outbreak-in-sweden/
Mediamätning i Skandinavien, Year-over-year change of daily online video reach during the coronavirus pandemic in Sweden in week 11 and 1st quarter 2020 Statista, https://www.statista.com/statistics/1134441/daily-reach-change-of-online-video-during-the-covid-19-outbreak-in-sweden/ (last visited August 25, 2024)
Year-over-year change of daily online video reach during the coronavirus pandemic in Sweden in week 11 and 1st quarter 2020 [Graph], Mediamätning i Skandinavien, May 5, 2020. [Online]. Available: https://www.statista.com/statistics/1134441/daily-reach-change-of-online-video-during-the-covid-19-outbreak-in-sweden/