Around 35 percent of a 2019 voice technology survey respondents worldwide had made a purchase using either a digital assistant ot a smart home speaker and enjoyed the experience. In contrast, over 31 percent had not done that and did not plan to make a purchase this way.
Have you ever attempted to make a purchase using either a digital assistant or your smart home speaker?
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*The first survey was conducted in March-June 2018 on 2,000 global respondents representing the United States, United Kingdom, Canada, Australia and India. The second survey was conducted on 5,000 U.S. consumers in February 2019.
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Microsoft, & Bing. (April 10, 2019). Have you ever attempted to make a purchase using either a digital assistant or your smart home speaker? [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1134216/purchasing-with-digital-assistants-or-smart-home-speakers-worldwide/
Microsoft, und Bing. "Have you ever attempted to make a purchase using either a digital assistant or your smart home speaker?." Chart. April 10, 2019. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1134216/purchasing-with-digital-assistants-or-smart-home-speakers-worldwide/
Microsoft, Bing. (2019). Have you ever attempted to make a purchase using either a digital assistant or your smart home speaker?. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1134216/purchasing-with-digital-assistants-or-smart-home-speakers-worldwide/
Microsoft, and Bing. "Have You Ever Attempted to Make a Purchase Using Either a Digital Assistant or Your Smart Home Speaker?." Statista, Statista Inc., 10 Apr 2019, https://www.statista.com/statistics/1134216/purchasing-with-digital-assistants-or-smart-home-speakers-worldwide/
Microsoft & Bing, Have you ever attempted to make a purchase using either a digital assistant or your smart home speaker? Statista, https://www.statista.com/statistics/1134216/purchasing-with-digital-assistants-or-smart-home-speakers-worldwide/ (last visited July 27, 2024)
Have you ever attempted to make a purchase using either a digital assistant or your smart home speaker? [Graph], Microsoft, & Bing, April 10, 2019. [Online]. Available: https://www.statista.com/statistics/1134216/purchasing-with-digital-assistants-or-smart-home-speakers-worldwide/