Leading online purchase categories in Colombia 2022, by market share

Published by
Stephanie Chevalier,
Sep 4, 2024
In 2022, the fashion segment emerged as the leading e-commerce category in Colombia, capturing a significant market share of 33 percent. Electronics and media held a 21 percent market share, while toys, hobbies, and DIY products, as well as furniture and appliances, each accounted for 19 percent of the market.

Leading e-commerce segments in Colombia as of 2022, by market share

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Release date

April 2023

Region

Colombia

Survey time period

January 2022

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Statistics on " E-commerce in Colombia "

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Other statistics that may interest you E-commerce in Colombia

Overview

6

Segments

5

Sites and apps

7

Consumption

7

E-commerce dates

6

Further related statistics

5

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