In 2019, 77 percent of U.S. consumer app spending in the top 250 apps was spent on subscription apps in the Apple App Store. A further two percent of consumer expenditure was directed towards non-subscription iOS apps. The Apple App Store accounted for the vast majority of app spending, despite trailing the Google Play Store in download volume.
Distribution of consumer spending in top 250 non-gaming apps in the United States as of 2019, by subscription status and OS
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Data.ai. (January 15, 2020). Distribution of consumer spending in top 250 non-gaming apps in the United States as of 2019, by subscription status and OS [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1133231/share-consumer-spending-non-gaming-apps-usa/
Data.ai. "Distribution of consumer spending in top 250 non-gaming apps in the United States as of 2019, by subscription status and OS." Chart. January 15, 2020. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1133231/share-consumer-spending-non-gaming-apps-usa/
Data.ai. (2020). Distribution of consumer spending in top 250 non-gaming apps in the United States as of 2019, by subscription status and OS. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1133231/share-consumer-spending-non-gaming-apps-usa/
Data.ai. "Distribution of Consumer Spending in Top 250 Non-gaming Apps in The United States as of 2019, by Subscription Status and Os." Statista, Statista Inc., 15 Jan 2020, https://www.statista.com/statistics/1133231/share-consumer-spending-non-gaming-apps-usa/
Data.ai, Distribution of consumer spending in top 250 non-gaming apps in the United States as of 2019, by subscription status and OS Statista, https://www.statista.com/statistics/1133231/share-consumer-spending-non-gaming-apps-usa/ (last visited January 04, 2025)
Distribution of consumer spending in top 250 non-gaming apps in the United States as of 2019, by subscription status and OS [Graph], Data.ai, January 15, 2020. [Online]. Available: https://www.statista.com/statistics/1133231/share-consumer-spending-non-gaming-apps-usa/
