American households with children were ten percent more likely to buy premium video on demand (PVoD) titles during the stay at home measures due to the coronavirus outbreak, a recent survey found. Not only were households with kids more likely to purchase premium content, but 42 percent reported watching the film more than once, compared to 29 percent in households without children.
Share of households with children who bought premium VoD movies during coronavirus stay-at-home measures in the United States as of April 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Various sources (Media Play News). (July 9, 2020). Share of households with children who bought premium VoD movies during coronavirus stay-at-home measures in the United States as of April 2020 [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1133204/buy-and-watch-pvod-during-lockdown-pvod-us/
Various sources (Media Play News). "Share of households with children who bought premium VoD movies during coronavirus stay-at-home measures in the United States as of April 2020." Chart. July 9, 2020. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1133204/buy-and-watch-pvod-during-lockdown-pvod-us/
Various sources (Media Play News). (2020). Share of households with children who bought premium VoD movies during coronavirus stay-at-home measures in the United States as of April 2020. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1133204/buy-and-watch-pvod-during-lockdown-pvod-us/
Various sources (Media Play News). "Share of Households with Children Who Bought Premium Vod Movies during Coronavirus Stay-at-home Measures in The United States as of April 2020." Statista, Statista Inc., 9 Jul 2020, https://www.statista.com/statistics/1133204/buy-and-watch-pvod-during-lockdown-pvod-us/
Various sources (Media Play News), Share of households with children who bought premium VoD movies during coronavirus stay-at-home measures in the United States as of April 2020 Statista, https://www.statista.com/statistics/1133204/buy-and-watch-pvod-during-lockdown-pvod-us/ (last visited December 31, 2024)
Share of households with children who bought premium VoD movies during coronavirus stay-at-home measures in the United States as of April 2020 [Graph], Various sources (Media Play News), July 9, 2020. [Online]. Available: https://www.statista.com/statistics/1133204/buy-and-watch-pvod-during-lockdown-pvod-us/
