According to a survey from 2019, 42 percent of Swedish consumers preferred to buy new clothes regularly throughout the year. Clothing purchases during the peak sales season were quite common as well, stated by 27 percent of respondents. By comparison, only three percent named the start of the school year as their favorite time to buy clothes in Sweden.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov. (January 16, 2020). When do you buy your clothes? [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1133153/favorite-times-of-year-to-buy-clothes-in-sweden/
YouGov. "When do you buy your clothes? ." Chart. January 16, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1133153/favorite-times-of-year-to-buy-clothes-in-sweden/
YouGov. (2020). When do you buy your clothes? . Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1133153/favorite-times-of-year-to-buy-clothes-in-sweden/
YouGov. "When Do You Buy Your Clothes? ." Statista, Statista Inc., 16 Jan 2020, https://www.statista.com/statistics/1133153/favorite-times-of-year-to-buy-clothes-in-sweden/
YouGov, When do you buy your clothes? Statista, https://www.statista.com/statistics/1133153/favorite-times-of-year-to-buy-clothes-in-sweden/ (last visited December 21, 2024)
When do you buy your clothes? [Graph], YouGov, January 16, 2020. [Online]. Available: https://www.statista.com/statistics/1133153/favorite-times-of-year-to-buy-clothes-in-sweden/