Online purchasing power among senior online shoppers in China 2021

Published by
Xin Ou,
Feb 27, 2024
As of October 2021, about 11 percent of the online consumers above 50 years old spent less than 300 yuan online monthly. In comparison, about 17.2 percent of the senior online shoppers spent more than 2,000 yuan monthly on e-commerce platforms.

Online purchasing power among online shoppers above 50 years old in China as of October 2021

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Release date

December 2021

Region

China

Survey time period

October 2021

Supplementary notes

One yuan equals approximately 0.15 U.S. dollars and 0.14 euros (as of January 2023).

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