Cyber Wow key figures in Peru 2024

Published by
Stephanie Chevalier,
Sep 25, 2024

Approximately 300 companies participated in the last 2024 edition of the Peruvian online shopping event 'Cyber Wow' held from the 15th to the 18th of July. Estimates suggest that sales during these days grew to about 230 percent compared to the prior year.

Key figures on Cyber Wow in Peru in 2024

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Release date

July 2024

Region

Peru

Survey time period

October 15 to 18, 2024

Supplementary notes

Cyber Wow is an online shopping event celebrated in Peru several times throughout the year. Its goal is to promote e-commerce in the South American country. Multiple product categories brands participate in the event, organized by IAB Peru. 


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