According to the results of a monthly survey conducted by GEM Partners, 3.3 percent of respondents in Japan had the impression that Tsutaya TV offered content that could not be watched on other platforms as of April 2021. A comparison with other subscription video on demand (SVoD) services showed that Tsutaya TV was at the lower end of the ranking when it came to the perceived content exclusivity.
Monthly impression of content exclusivity offered by Tsutaya TV among people in Japan from May 2020 to April 2021
values refer to survey results at the end of the previous month
Method of interview
Online survey
Supplementary notes
The results refer to the share of respondents who answered that there is or seems to be content on the platform that you can not watch on other platforms, regardless of whether the individual respondent had actually used the service in question.
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GEM Partners. (April 15, 2021). Monthly impression of content exclusivity offered by Tsutaya TV among people in Japan from May 2020 to April 2021 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1132316/japan-impression-of-content-exclusivity-tsutaya-tv/
GEM Partners. "Monthly impression of content exclusivity offered by Tsutaya TV among people in Japan from May 2020 to April 2021." Chart. April 15, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1132316/japan-impression-of-content-exclusivity-tsutaya-tv/
GEM Partners. (2021). Monthly impression of content exclusivity offered by Tsutaya TV among people in Japan from May 2020 to April 2021. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1132316/japan-impression-of-content-exclusivity-tsutaya-tv/
GEM Partners. "Monthly Impression of Content Exclusivity Offered by Tsutaya Tv among People in Japan from May 2020 to April 2021." Statista, Statista Inc., 15 Apr 2021, https://www.statista.com/statistics/1132316/japan-impression-of-content-exclusivity-tsutaya-tv/
GEM Partners, Monthly impression of content exclusivity offered by Tsutaya TV among people in Japan from May 2020 to April 2021 Statista, https://www.statista.com/statistics/1132316/japan-impression-of-content-exclusivity-tsutaya-tv/ (last visited November 21, 2024)
Monthly impression of content exclusivity offered by Tsutaya TV among people in Japan from May 2020 to April 2021 [Graph], GEM Partners, April 15, 2021. [Online]. Available: https://www.statista.com/statistics/1132316/japan-impression-of-content-exclusivity-tsutaya-tv/
