Considering the size of a company, this graph shows which companies made purchases following a post, ad or information posted on social networks in France in 2020. It appears that more than half of the French business decision makers who made purchases through social media were in a business with less than 10 employees (46 percent), followed by companies with 50 to 99 employees (42 percent).
Have you ever made a purchase following advertised content published on social networks?**
Large businesses, Mid-size businesses, small and medium businesses, and very small businesses decision makers.
Method of interview
Online survey
Supplementary notes
* The source adds the following information: from 650 respondents, data from 514 business decision makers has been validated and used in the study". The age of the respondents was not specified.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Intuiti. (July 8, 2020). Have you ever made a purchase following advertised content published on social networks?** [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti. "Have you ever made a purchase following advertised content published on social networks?**." Chart. July 8, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti. (2020). Have you ever made a purchase following advertised content published on social networks?**. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti. "Have You Ever Made a Purchase following Advertised Content Published on Social Networks?**." Statista, Statista Inc., 8 Jul 2020, https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/
Intuiti, Have you ever made a purchase following advertised content published on social networks?** Statista, https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/ (last visited November 21, 2024)
Have you ever made a purchase following advertised content published on social networks?** [Graph], Intuiti, July 8, 2020. [Online]. Available: https://www.statista.com/statistics/1132094/employees-purchases-through-social-media-company-size-france/