Social media platforms used by U.S. online consumers for finding new products 2019

Social media platforms used to find out about new products according to online consumers in the United States in 2019

CharacteristicShare of respondents
Facebook 46%
Youtube 37%
Instagram 31%
Pinterest 22%
Twitter 11%
Created with Highcharts 7.2.2Share of respondents46%46%37%37%31%31%22%22%11%11%FacebookYoutubeInstagramPinterestTwitter
0%2.5%5%7.5%10%12.5%15%17.5%20%22.5%25%27.5%30%32.5%35%37.5%40%42.5%45%47.5%50%52.5%
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Source

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Release date

March 2020

Region

United States

Survey time period

2019

Number of respondents

1,700 respondents

Method of interview

Online survey

Supplementary notes

The source asked the question: "How do you find out about new products and brands? Check all that apply."
The source does not provide information regarding the exact date of survey.

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