According to a survey on live streaming in China, nearly 70 percent of respondents said they watched shopping-related live streaming at least three times a week. On average, respondents watched shopping live streaming 4.3 times a week. More than 82 percent of respondents watched shopping live streaming in the past three months.
Frequency of watching shopping-related live streaming among respondents in China as of May 2020
The survey was conducted among respondents who were:
50 percent female and 50 percent male;
Eight percent under 18 years old, 27 percent between 18 and 25 years old, 18 percent between 26 and 30 years, 14 percent between 31 and 35 years, 12 percent between 36 and 40 years.
27 percent from first-tier cites, 27 percent from second-tier cities, 27 percent from third-tier cities and 19 percent from fourth-tier cities.
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DATA100 Insight. (June 30, 2020). Frequency of watching shopping-related live streaming among respondents in China as of May 2020 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1130145/china-frequency-of-watching-shopping-live-streaming/
DATA100 Insight. "Frequency of watching shopping-related live streaming among respondents in China as of May 2020." Chart. June 30, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1130145/china-frequency-of-watching-shopping-live-streaming/
DATA100 Insight. (2020). Frequency of watching shopping-related live streaming among respondents in China as of May 2020. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1130145/china-frequency-of-watching-shopping-live-streaming/
DATA100 Insight. "Frequency of Watching Shopping-related Live Streaming among Respondents in China as of May 2020." Statista, Statista Inc., 30 Jun 2020, https://www.statista.com/statistics/1130145/china-frequency-of-watching-shopping-live-streaming/
DATA100 Insight, Frequency of watching shopping-related live streaming among respondents in China as of May 2020 Statista, https://www.statista.com/statistics/1130145/china-frequency-of-watching-shopping-live-streaming/ (last visited November 22, 2024)
Frequency of watching shopping-related live streaming among respondents in China as of May 2020 [Graph], DATA100 Insight, June 30, 2020. [Online]. Available: https://www.statista.com/statistics/1130145/china-frequency-of-watching-shopping-live-streaming/
