A survey about COVID-19 impact on consumer behavior in China revealed that 79 percent of respondents consumed much less or somewhat less during the Spring Festival of 2020 compared to the previous year. The change in consumer behavior was largely affected by the coronavirus epidemic in the country.
Impact of coronavirus COVID-19 on consumption during Chinese New Year in China in 2020
Survey samples were collected from five million Pinrenwu app users. The male to female ratio was 57 to 43, and the age range was from 70’s to 00’s. The regional distribution represented the national level, of which the Wuhan sample accounted for seven percent.
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DATA100 Insight. (June 30, 2020). Impact of coronavirus COVID-19 on consumption during Chinese New Year in China in 2020 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1129951/china-coronavirus-covid-19-influence-on-consumption-during-chinese-new-year/
DATA100 Insight. "Impact of coronavirus COVID-19 on consumption during Chinese New Year in China in 2020." Chart. June 30, 2020. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1129951/china-coronavirus-covid-19-influence-on-consumption-during-chinese-new-year/
DATA100 Insight. (2020). Impact of coronavirus COVID-19 on consumption during Chinese New Year in China in 2020. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1129951/china-coronavirus-covid-19-influence-on-consumption-during-chinese-new-year/
DATA100 Insight. "Impact of Coronavirus Covid-19 on Consumption during Chinese New Year in China in 2020." Statista, Statista Inc., 30 Jun 2020, https://www.statista.com/statistics/1129951/china-coronavirus-covid-19-influence-on-consumption-during-chinese-new-year/
DATA100 Insight, Impact of coronavirus COVID-19 on consumption during Chinese New Year in China in 2020 Statista, https://www.statista.com/statistics/1129951/china-coronavirus-covid-19-influence-on-consumption-during-chinese-new-year/ (last visited December 23, 2024)
Impact of coronavirus COVID-19 on consumption during Chinese New Year in China in 2020 [Graph], DATA100 Insight, June 30, 2020. [Online]. Available: https://www.statista.com/statistics/1129951/china-coronavirus-covid-19-influence-on-consumption-during-chinese-new-year/