In 2023, about 27.6 percent of the total retail sales in China were made online, increasing from 27.2 percent in 2022. The share of e-commerce retail more than doubled compared to 2016. In that year, China remained to be the largest online retail market in the world.
E-commerce share of total retail sales in consumer goods in China from 2014 to 2023
Characteristic
Share of total retail sales
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
National Bureau of Statistics of China. (January 17, 2024). E-commerce share of total retail sales in consumer goods in China from 2014 to 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1129915/china-ecommerce-share-of-retail-sales/
National Bureau of Statistics of China. "E-commerce share of total retail sales in consumer goods in China from 2014 to 2023." Chart. January 17, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1129915/china-ecommerce-share-of-retail-sales/
National Bureau of Statistics of China. (2024). E-commerce share of total retail sales in consumer goods in China from 2014 to 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1129915/china-ecommerce-share-of-retail-sales/
National Bureau of Statistics of China. "E-commerce Share of Total Retail Sales in Consumer Goods in China from 2014 to 2023." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/1129915/china-ecommerce-share-of-retail-sales/
National Bureau of Statistics of China, E-commerce share of total retail sales in consumer goods in China from 2014 to 2023 Statista, https://www.statista.com/statistics/1129915/china-ecommerce-share-of-retail-sales/ (last visited July 22, 2024)
E-commerce share of total retail sales in consumer goods in China from 2014 to 2023 [Graph], National Bureau of Statistics of China, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/1129915/china-ecommerce-share-of-retail-sales/