Reasons to continue shopping online during COVID-19 Thailand 2020, by age

Published by Kankanit Ciba, Mar 1, 2023
According to a survey conducted by Rakuten Insight in Thailand, 70 percent of respondents aged between 55 years and over stated that they would continue buying online because it was much more convenient than going to a physical store. At the same time, some of the respondents also stated that they had an overall positive experience with using the e-commerce sites and online shopping.

Main reasons to continue purchasing online among consumers during COVID-19 pandemic in Thailand as of May 2020. by age

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Release date

June 2020

Region

Thailand

Survey time period

May 7 to 30, 2020

Number of respondents

14,246 respondents

Age group

16 years and older

Special properties

among surveyed respondents who would continue buying products online after businesses are open and social distancing measures are lifted

Method of interview

Online survey

Supplementary notes

Original survey question: why would you continue with purchasing items online/on e-commerce sites?

The survey was conducted among:
8,911 female respondents and 5,335 male respondents.

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