According to a survey conducted by Rakuten Insight in Singapore, 66 percent of the respondents stated they increased their online purchases because their family were practicing social distancing and wanted to minimize their time outside the home as of May 2020. The same surveys shows that Singaporeans made more online purchases during the pandemic.
Main reasons for increasing online purchases among consumers during COVID-19 pandemic in Singapore as of May 2020
Original survey question: why did you increase your e-commerce activity/ made more online purchases during this time? (up to three answers are allowed)
The survey was conducted among
1,997 female respondents
1,352 male respondents
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (June 11, 2020). Main reasons for increasing online purchases among consumers during COVID-19 pandemic in Singapore as of May 2020 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1129117/singapore-reasons-for-increasing-online-purchases-during-covid-19/
Rakuten Insight. "Main reasons for increasing online purchases among consumers during COVID-19 pandemic in Singapore as of May 2020." Chart. June 11, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1129117/singapore-reasons-for-increasing-online-purchases-during-covid-19/
Rakuten Insight. (2020). Main reasons for increasing online purchases among consumers during COVID-19 pandemic in Singapore as of May 2020. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1129117/singapore-reasons-for-increasing-online-purchases-during-covid-19/
Rakuten Insight. "Main Reasons for Increasing Online Purchases among Consumers during Covid-19 Pandemic in Singapore as of May 2020." Statista, Statista Inc., 11 Jun 2020, https://www.statista.com/statistics/1129117/singapore-reasons-for-increasing-online-purchases-during-covid-19/
Rakuten Insight, Main reasons for increasing online purchases among consumers during COVID-19 pandemic in Singapore as of May 2020 Statista, https://www.statista.com/statistics/1129117/singapore-reasons-for-increasing-online-purchases-during-covid-19/ (last visited November 21, 2024)
Main reasons for increasing online purchases among consumers during COVID-19 pandemic in Singapore as of May 2020 [Graph], Rakuten Insight, June 11, 2020. [Online]. Available: https://www.statista.com/statistics/1129117/singapore-reasons-for-increasing-online-purchases-during-covid-19/