Discounts and free delivery were found to be very important factors for online shoppers in Russia, as per nearly 70 percent of the respondents, as of March 2020.
How important are the following factors to you when making a decision to make a purchase on the retailer's or brand's web page?
Characteristic
Very important
More or less important
Sales and discounts
69%
26%
Free delivery
68%
27%
Convenient payment methods
62%
29%
Good selection of products on the website/in the app
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Criteo. (March 1, 2020). How important are the following factors to you when making a decision to make a purchase on the retailer's or brand's web page? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1128553/russians-on-motivating-factors-to-shop-online/
Criteo. "How important are the following factors to you when making a decision to make a purchase on the retailer's or brand's web page?." Chart. March 1, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1128553/russians-on-motivating-factors-to-shop-online/
Criteo. (2020). How important are the following factors to you when making a decision to make a purchase on the retailer's or brand's web page?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1128553/russians-on-motivating-factors-to-shop-online/
Criteo. "How Important Are The following Factors to You When Making a Decision to Make a Purchase on The Retailer's or Brand's Web Page?." Statista, Statista Inc., 1 Mar 2020, https://www.statista.com/statistics/1128553/russians-on-motivating-factors-to-shop-online/
Criteo, How important are the following factors to you when making a decision to make a purchase on the retailer's or brand's web page? Statista, https://www.statista.com/statistics/1128553/russians-on-motivating-factors-to-shop-online/ (last visited November 21, 2024)
How important are the following factors to you when making a decision to make a purchase on the retailer's or brand's web page? [Graph], Criteo, March 1, 2020. [Online]. Available: https://www.statista.com/statistics/1128553/russians-on-motivating-factors-to-shop-online/
