According to a survey conducted by Rakuten Insight, 54 percent of respondents aged 35 to 44 stated they purchased more online during the COVID-19 pandemic in Malaysia as of May 2020. On the other hand, six percent of the respondents aged 25 to 34 years old stated there was no impact on their online purchases. The same survey shows that Malaysians made more online purchases during the pandemic.
Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Malaysia as of May 2020, by age group
Characteristic
16 to 24 years old
25 to 34 years old
35 to 44 years old
45 to 54 years old
55 years old and above
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Original survey question: how did your online purchase behavior change during the COVID-19 pandemic?
The survey was conducted among
1,573 respondents aged 16 to 24 years old,
4,858 respondents aged 25 to 34 years old,
2,834 respondents aged 35 to 44 years old,
971 respondents aged 45 to 54 years,
555 respondents aged 55 years and above
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Rakuten Insight. (June 11, 2020). Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Malaysia as of May 2020, by age group [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1128440/malaysia-impact-on-online-purchase-behavior-covid-19-by-age-group/
Rakuten Insight. "Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Malaysia as of May 2020, by age group." Chart. June 11, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1128440/malaysia-impact-on-online-purchase-behavior-covid-19-by-age-group/
Rakuten Insight. (2020). Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Malaysia as of May 2020, by age group. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1128440/malaysia-impact-on-online-purchase-behavior-covid-19-by-age-group/
Rakuten Insight. "Impacts of Covid-19 Pandemic on The Online Purchase Behavior among Consumers in Malaysia as of May 2020, by Age Group." Statista, Statista Inc., 11 Jun 2020, https://www.statista.com/statistics/1128440/malaysia-impact-on-online-purchase-behavior-covid-19-by-age-group/
Rakuten Insight, Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Malaysia as of May 2020, by age group Statista, https://www.statista.com/statistics/1128440/malaysia-impact-on-online-purchase-behavior-covid-19-by-age-group/ (last visited August 25, 2024)
Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Malaysia as of May 2020, by age group [Graph], Rakuten Insight, June 11, 2020. [Online]. Available: https://www.statista.com/statistics/1128440/malaysia-impact-on-online-purchase-behavior-covid-19-by-age-group/