Among the listed radio stations in Russia, Auto Radio had the highest cost of reaching one thousand listeners, referred to as cost-per-mille (CPM) or cost-per thousand (CPT) in an average interval of 15 minutes, measured at 415 Russian rubles in 2019. On the station Europa Plus, advertisers paid a CPM of 394 Russian rubles in an average quarter-hour (AQH) interval.
Radio advertising cost-per-mille (CPM) in an average quarter-hour (AQH) interval in Russia in 2019, by station
(in Russian rubles)
Characteristic
CPM AQH in Russian rubles
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Cost-per-m refers to the cost of reaching an audience of 1,000 people.
Presented are 10 radio stations with the highest weekly reach in cities with over 100k inhabitants, from Monday to Friday, from 6 a.m. to 12 a.m.
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Federal Agency on Press and Mass Communications of the Russian Federation. (June 1, 2020). Radio advertising cost-per-mille (CPM) in an average quarter-hour (AQH) interval in Russia in 2019, by station (in Russian rubles) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1128155/radio-ad-cpm-aqh-by-station-russia/
Federal Agency on Press and Mass Communications of the Russian Federation. "Radio advertising cost-per-mille (CPM) in an average quarter-hour (AQH) interval in Russia in 2019, by station (in Russian rubles)." Chart. June 1, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1128155/radio-ad-cpm-aqh-by-station-russia/
Federal Agency on Press and Mass Communications of the Russian Federation. (2020). Radio advertising cost-per-mille (CPM) in an average quarter-hour (AQH) interval in Russia in 2019, by station (in Russian rubles). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1128155/radio-ad-cpm-aqh-by-station-russia/
Federal Agency on Press and Mass Communications of the Russian Federation. "Radio Advertising Cost-per-mille (Cpm) in An Average Quarter-hour (Aqh) Interval in Russia in 2019, by Station (in Russian Rubles)." Statista, Statista Inc., 1 Jun 2020, https://www.statista.com/statistics/1128155/radio-ad-cpm-aqh-by-station-russia/
Federal Agency on Press and Mass Communications of the Russian Federation, Radio advertising cost-per-mille (CPM) in an average quarter-hour (AQH) interval in Russia in 2019, by station (in Russian rubles) Statista, https://www.statista.com/statistics/1128155/radio-ad-cpm-aqh-by-station-russia/ (last visited August 24, 2024)
Radio advertising cost-per-mille (CPM) in an average quarter-hour (AQH) interval in Russia in 2019, by station (in Russian rubles) [Graph], Federal Agency on Press and Mass Communications of the Russian Federation, June 1, 2020. [Online]. Available: https://www.statista.com/statistics/1128155/radio-ad-cpm-aqh-by-station-russia/
