According to a survey conducted by Rakuten Insight,61 percent of the female respondents stated they purchased more online during the COVID-19 pandemic in Indonesia as of May 2020. In contrast, only 7 percent of the male respondents said there was no impact on their online purchases. The same survey also shows that Indonesians made online purchases several times a month during the pandemic.
Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Indonesia as of May 2020, by gender
Characteristic
Female
Male
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (June 11, 2020). Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Indonesia as of May 2020, by gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1127913/indonesia-impact-on-online-purchase-behavior-covid-19-by-gender/
Rakuten Insight. "Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Indonesia as of May 2020, by gender." Chart. June 11, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1127913/indonesia-impact-on-online-purchase-behavior-covid-19-by-gender/
Rakuten Insight. (2020). Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Indonesia as of May 2020, by gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1127913/indonesia-impact-on-online-purchase-behavior-covid-19-by-gender/
Rakuten Insight. "Impacts of Covid-19 Pandemic on The Online Purchase Behavior among Consumers in Indonesia as of May 2020, by Gender." Statista, Statista Inc., 11 Jun 2020, https://www.statista.com/statistics/1127913/indonesia-impact-on-online-purchase-behavior-covid-19-by-gender/
Rakuten Insight, Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Indonesia as of May 2020, by gender Statista, https://www.statista.com/statistics/1127913/indonesia-impact-on-online-purchase-behavior-covid-19-by-gender/ (last visited August 24, 2024)
Impacts of COVID-19 pandemic on the online purchase behavior among consumers in Indonesia as of May 2020, by gender [Graph], Rakuten Insight, June 11, 2020. [Online]. Available: https://www.statista.com/statistics/1127913/indonesia-impact-on-online-purchase-behavior-covid-19-by-gender/