Frequency of online purchases in Taiwan 2022, by age group
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According to a survey on online shopping behavior in Taiwan conducted by Rakuten Insight in June 2022, about 39 percent of the respondents aged between 45 and 54 years said they had made online purchases at least once a week. The same survey found that about 31 percent of respondents above 55 years old shopped at least once a week online.
