Online purchases surged during the coronavirus (COVID-19) pandemic in Hong Kong. According to a survey on online shopping behavior in Hong Kong conducted by Rakuten Insight in May 2020, about 48 percent of the respondents aged between 45 and 54 years said that they had shopped more online during the pandemic.
Share of respondents who changed their online purchase behavior during the coronavirus (COVID-19) pandemic in Hong Kong as of May 30, 2020, by age group
Original survey question:
How did your online purchase behavior change during the COVID-19 pandemic?
Figures may not add up to 100 percent due to rounding up.
The survey was conducted among 2,396 female and 1,326 male respondents.
The survey was conducted among
471 respondents aged 16 to 24 years,
1,318 respondents aged 25 to 34 years,
1,009 respondents aged 35 to 44 years,
548 respondents aged 45 to 54 years and
376 respondents aged 55 years and older.
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Rakuten Insight. (June 11, 2020). Share of respondents who changed their online purchase behavior during the coronavirus (COVID-19) pandemic in Hong Kong as of May 30, 2020, by age group [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1127694/hong-kong-coronavirus-impact-on-online-purchases-by-age-group/
Rakuten Insight. "Share of respondents who changed their online purchase behavior during the coronavirus (COVID-19) pandemic in Hong Kong as of May 30, 2020, by age group." Chart. June 11, 2020. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1127694/hong-kong-coronavirus-impact-on-online-purchases-by-age-group/
Rakuten Insight. (2020). Share of respondents who changed their online purchase behavior during the coronavirus (COVID-19) pandemic in Hong Kong as of May 30, 2020, by age group. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1127694/hong-kong-coronavirus-impact-on-online-purchases-by-age-group/
Rakuten Insight. "Share of Respondents Who Changed Their Online Purchase Behavior during The Coronavirus (Covid-19) Pandemic in Hong Kong as of May 30, 2020, by Age Group." Statista, Statista Inc., 11 Jun 2020, https://www.statista.com/statistics/1127694/hong-kong-coronavirus-impact-on-online-purchases-by-age-group/
Rakuten Insight, Share of respondents who changed their online purchase behavior during the coronavirus (COVID-19) pandemic in Hong Kong as of May 30, 2020, by age group Statista, https://www.statista.com/statistics/1127694/hong-kong-coronavirus-impact-on-online-purchases-by-age-group/ (last visited December 30, 2024)
Share of respondents who changed their online purchase behavior during the coronavirus (COVID-19) pandemic in Hong Kong as of May 30, 2020, by age group [Graph], Rakuten Insight, June 11, 2020. [Online]. Available: https://www.statista.com/statistics/1127694/hong-kong-coronavirus-impact-on-online-purchases-by-age-group/
