Frequency of online purchases in Hong Kong 2022, by gender

Published by
Xin Ou,
Feb 27, 2024
According to a survey on online shopping behavior in Hong Kong conducted by Rakuten Insight in June 2022, about 29 percent of female respondents said they had made online purchases at least once a week. In comparison, around 26 percent of male respondents did the same.

Frequency of online purchases in Hong Kong as of June 2022, by gender

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Release date

July 2022

Region

Hong Kong

Survey time period

June 12 to 30, 2022

Number of respondents

3,958 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original survey question:
How often do you make online purchases?

Figures may not add up to 100 percent due to rounding up.

The survey was conducted among 2,421 female and 1,537 male respondents.

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