As of 2019, the market share of publishing industry continued to decline in Finland, making up 48 percent of the mass media market. Meanwhile, the market share of electronic media (television, radio, and online advertising) grew significantly over the past decade, from 30 percent in 2009 to 47 percent in 2019. Recorded media had a market share of six percent in 2019, especially due to the declining sales of the physical video recording market.
Market shares of mass media industry in Finland from 2009 to 2019, by sector
The source adds the following information: "The calculations describe the mass media market at end user level. The figures cover domestic production and imports but not exports. There is some overlap between internet advertising and other media groups."
Percentage points exceeding 100 percent or missing percentage points are probably due to rounding.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statistics Finland. (December 4, 2020). Market shares of mass media industry in Finland from 2009 to 2019, by sector [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1127425/market-shares-of-mass-media-in-finland-by-sector/
Statistics Finland. "Market shares of mass media industry in Finland from 2009 to 2019, by sector." Chart. December 4, 2020. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1127425/market-shares-of-mass-media-in-finland-by-sector/
Statistics Finland. (2020). Market shares of mass media industry in Finland from 2009 to 2019, by sector. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1127425/market-shares-of-mass-media-in-finland-by-sector/
Statistics Finland. "Market Shares of Mass Media Industry in Finland from 2009 to 2019, by Sector." Statista, Statista Inc., 4 Dec 2020, https://www.statista.com/statistics/1127425/market-shares-of-mass-media-in-finland-by-sector/
Statistics Finland, Market shares of mass media industry in Finland from 2009 to 2019, by sector Statista, https://www.statista.com/statistics/1127425/market-shares-of-mass-media-in-finland-by-sector/ (last visited December 04, 2024)
Market shares of mass media industry in Finland from 2009 to 2019, by sector [Graph], Statistics Finland, December 4, 2020. [Online]. Available: https://www.statista.com/statistics/1127425/market-shares-of-mass-media-in-finland-by-sector/