Frequency of online purchases in Taiwan 2022

Published by
Yihan Ma,
Dec 20, 2024
According to a survey on online shopping behavior in Taiwan conducted by Rakuten Insight in June 2022, about 40 percent of the respondents said they had made online purchases at least once a week. The same survey also found that nearly 70 percent of respondents in mainland China shopped online at least once a week.

Frequency of online purchases in Taiwan as of June 2022

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Release date

July 2022

Region

Taiwan

Survey time period

June 12 to 30, 2022

Number of respondents

11,566 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original survey question:
How often do you make online purchases?

Figures may not add up to 100 percent due to rounding up.

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General overview

5

B2B and B2C e-commerce

5

E-commerce consumers

7

Digital payments

6

Further related statistics

19

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Topics

E-commerce in TaiwanE-commerce worldwideE-Commerce in ChinaTaiwanE-commerce in Japan
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