According to the survey among Chinese fresh tea beverage consumers, around 67 percent of surveyed consumers of tea beverages were from first-tier and new first-tier cities in China. The majority of the bubble tea outlet visitors were female.
Distribution of fresh tea beverage consumers in China in 2019, by city tier
among new style tea beverage consumers born between 1970 and 2009
Method of interview
Questionnaire
Supplementary notes
Fresh tea beverage refers to freshly brewed tea combined with other ingredients such as fruits, milk, and cream cheese.
China has four first-tier cities, which are Beijing, Shanghai, Guangzhou, and Shenzhen.
New first-tier cities include Chengdu, Hangzhou, Chongqing, Wuhan, Xi'an, Suzhou, Tianjin, Nanjing, Changsha, Zhengzhou, Dongguan, Qingdao, Shenyang, Ningbo, and Kunming.
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36Kr. (December 5, 2019). Distribution of fresh tea beverage consumers in China in 2019, by city tier [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1127119/china-city-tier-distribution-of-fresh-tea-beverage-consumers/
36Kr. "Distribution of fresh tea beverage consumers in China in 2019, by city tier." Chart. December 5, 2019. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1127119/china-city-tier-distribution-of-fresh-tea-beverage-consumers/
36Kr. (2019). Distribution of fresh tea beverage consumers in China in 2019, by city tier. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1127119/china-city-tier-distribution-of-fresh-tea-beverage-consumers/
36Kr. "Distribution of Fresh Tea Beverage Consumers in China in 2019, by City Tier." Statista, Statista Inc., 5 Dec 2019, https://www.statista.com/statistics/1127119/china-city-tier-distribution-of-fresh-tea-beverage-consumers/
36Kr, Distribution of fresh tea beverage consumers in China in 2019, by city tier Statista, https://www.statista.com/statistics/1127119/china-city-tier-distribution-of-fresh-tea-beverage-consumers/ (last visited December 31, 2024)
Distribution of fresh tea beverage consumers in China in 2019, by city tier [Graph], 36Kr, December 5, 2019. [Online]. Available: https://www.statista.com/statistics/1127119/china-city-tier-distribution-of-fresh-tea-beverage-consumers/
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