The coronavirus (COVID-19) pandemic has sped up a shift to online shopping in China. According to a survey on Chinese online shopping behavior conducted by Rakuten Insight in May 2020, 38 percent of the respondents who would continue purchasing online after lockdown measures are lifted said they would do so because of the convenience.
Leading reasons for online purchases after coronavirus (COVID-19) social distancing measures are lifted in China as of May 30, 2020
Original survey question:
Why would you continue with purchasing items online/on e-commerce sites? (multiple answers are allowed)
The question was asked among 647 female and 740 male online shoppers who would continue online shopping even after businesses are open and social distancing measures are lifted.
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Rakuten Insight. (June 11, 2020). Leading reasons for online purchases after coronavirus (COVID-19) social distancing measures are lifted in China as of May 30, 2020 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1127059/china-reasons-for-online-purchase-increase-after-coronavirus-pandemic/
Rakuten Insight. "Leading reasons for online purchases after coronavirus (COVID-19) social distancing measures are lifted in China as of May 30, 2020." Chart. June 11, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1127059/china-reasons-for-online-purchase-increase-after-coronavirus-pandemic/
Rakuten Insight. (2020). Leading reasons for online purchases after coronavirus (COVID-19) social distancing measures are lifted in China as of May 30, 2020. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1127059/china-reasons-for-online-purchase-increase-after-coronavirus-pandemic/
Rakuten Insight. "Leading Reasons for Online Purchases after Coronavirus (Covid-19) Social Distancing Measures Are Lifted in China as of May 30, 2020." Statista, Statista Inc., 11 Jun 2020, https://www.statista.com/statistics/1127059/china-reasons-for-online-purchase-increase-after-coronavirus-pandemic/
Rakuten Insight, Leading reasons for online purchases after coronavirus (COVID-19) social distancing measures are lifted in China as of May 30, 2020 Statista, https://www.statista.com/statistics/1127059/china-reasons-for-online-purchase-increase-after-coronavirus-pandemic/ (last visited December 21, 2024)
Leading reasons for online purchases after coronavirus (COVID-19) social distancing measures are lifted in China as of May 30, 2020 [Graph], Rakuten Insight, June 11, 2020. [Online]. Available: https://www.statista.com/statistics/1127059/china-reasons-for-online-purchase-increase-after-coronavirus-pandemic/
